In an inspired fusion of mindful luxury and joyful artistry, JW Marriott has joined forces with iconic Finnish design house Marimekko across Greater China. This collaboration, part of JW Marriott's "Stay in the Moment" campaign, redefines modern luxury by blending the brand's signature calm with Marimekko's bold, colorful prints through a series of exclusive guest experiences.
"We are honored to partner with Marimekko to present a new perspective on modern luxury," said Bart Buiring, Managing Director, Luxury, Greater China, Marriott International. "This collaboration brings together bold prints and colors and serene luxury, creating an environment filled with optimism and energy."
Curated Experiences for the Discerning Traveler
The partnership translates into tangible, bookable experiences designed to stimulate the senses and encourage mindful living.
Exclusive Themed Rooms & Suites
Nine JW Marriott hotels in key destinations—including Shanghai, Hong Kong, Beijing, Chengdu, and Xi'an—will feature specially designed "Blissful Stay with Marimekko" guest rooms and suites. The immersive experience includes Marimekko's timeless patterns adorning bedding, tea sets, bathrobes, and towels. Guests booking this package will also receive a complimentary Marimekko tote bag as an exclusive take-home gift.
Collaborative Afternoon Tea & Creative Workshops
For a taste of the collaboration, the JW Marriott Marquis Hotel Shanghai Pudong and JW Marriott Hotel Hong Kong are launching afternoon tea experiences inspired by Marimekko's vibrant prints. Select hotels will also host artisanal workshops, inviting guests to discover tranquility and joy through hands-on creative expression.
Shanghai Pop-Up: The Art of Joyful Sojourns
A highlight of the partnership is a limited-time pop-up space in Shanghai, open from November 7 to 9, 2025. Set within the historic Hotung House, the installation features a warm-toned backdrop with dynamic paper art and botanical decorations.
Guests are welcomed with an affirmation card and invited to write a letter to themselves, initiating a mindful journey. The space includes a custom-designed Serene Space—a JW Marriott signature—with a nature-inspired paper installation. A temporary JW café will offer specially crafted beverages and pastries, complemented by an aromatic wall of herbs. A curated retail area will feature a selection of Marimekko products, and a series of immersive workshops, including fragrance blending and scented oil tablet crafting, will be available.
Booking Details
The “Blissful Stay with Marimekko” package and Collaborative Afternoon Tea will be available at participating JW Marriott hotels across Greater China from November 6, 2025, to March 9, 2026.
For full details on the JW Marriott and Marimekko collaboration, visit the official campaign page.